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NUTRITECH® BUILT BY SCIENCE
Press Release: April 22, 2026 – Cape Town, South Africa
Nutritech is proud to announce its official collaboration with the South African Football Association (SAFA), bringing together performance nutrition and national identity in the lead-up to the 2026 FIFA World Cup in the United States of America.
At the centre of this collaboration is a refreshed edition of our ENDURADE Pineapple Electrolyte Sports Drink, redesigned to reflect the colours, energy, and heritage of Bafana Bafana, South Africa’s national football team.
The visual direction is deliberate. The bold green label paired with the vibrant yellow of the drink mirrors the iconic Bafana Bafana home kit, instantly recognisable, and deeply rooted in national pride. Beyond colour, the design incorporates a subtle African pattern, inspired by traditional art and geometric forms, adding depth and cultural relevance to the product.
As athletes prepare for the global stage in 2026, hydration and performance remain fundamental. ENDURADE has long been trusted for its role in maintaining fluid balance, replacing electrolytes lost through sweat, and supporting sustained output in demanding conditions. This collaboration brings that same performance focus into a broader national context, connecting everyday athletes, supporters, and professionals through a shared symbol.
The launch also reflects a wider intention: to position Nutritech not only as a performance brand, but as a contributor to South African sport at the highest level. Partnerships of this nature allow us to extend beyond the gym and into arenas where performance carries national significance.
The updated ENDURADE Bafana Bafana edition will roll out across retail and distribution channels, serving as both a functional product and a visible expression of support as the road to the 2026 World Cup continues.
In a year where attention turns toward the global stage, this collaboration stands as a reminder that performance begins long before kick-off, and that preparation, identity, and purpose remain closely connected.
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The same fuel system trusted by South Africa’s National Football Team.
Nutritech is proud to announce its official collaboration with the South African Football Association (SAFA), bringing together performance nutrition and national identity in the lead-up to the 2026 FIFA World Cup in the United States of America.
Kyle Schoonbee secured victory in the Men’s Pro division at HYROX Cape Town, crossing the line in 57:15 and reinforcing his position at the top of South African HYROX.
Racing at home brought added intensity — family in attendance, a vocal crowd, and a rapidly improving local field. With another sub-60-minute Pro performance in the mix, the standard continues to rise.
Nutritech is proud to announce its official collaboration with the South African Football Association (SAFA), bringing together performance nutrition and national identity in the lead-up to the 2026 FIFA World Cup in the United States of America.
Kyle Schoonbee secured victory in the Men’s Pro division at HYROX Cape Town, crossing the line in 57:15 and reinforcing his position at the top of South African HYROX.
Racing at home brought added intensity — family in attendance, a vocal crowd, and a rapidly improving local field. With another sub-60-minute Pro performance in the mix, the standard continues to rise.
Matt Beers and Tristan Nortje delivered a commanding performance to secure overall victory at the 2026 Cape Epic, closing out the race with a decisive final stage that underlined both their resilience and tactical maturity.
In doing so, the pair made history, becoming the first all-South African team to win the race in its 22 editions, a landmark moment for local cycling and the broader endurance community.
Widely regarded as one of the most demanding stage races in the world, the Cape Epic tests far more than physical strength. Over eight days of racing, riders are pushed through relentless terrain, extreme fatigue, and constant strategic pressure. This year’s edition proved no different.
NUTRITECH is proud to announce its partnership with The Sharks professional rugby union team based in Durban, South Africa, competing internationally in the United Rugby Championship and EPCR Challenge Cup.
This strategic alliance between NUTRITECH and The Sharks underscores both organizations’ dedication to excellence in performance and wellbeing. As a homegrown South African company, NUTRITECH has always been passionate about supporting local athletes and helping them achieve their peak performance goals.
